Paid Social Media.

Build business results through a social media advertising campaign.
Your potential customers and clients are here. We’ll help you target them with an effective advertising strategy using the proper technical setup, targeting, and creative. Social media ads have evolved into one of the primary public frontages of your business, so getting things right is critical in your channel mix. We’ll help you achieve your business goals while optimising your ad spend for the best return on investment. 

Our Expertise.

Paid social media campaigns have established themselves as a part of everyday marketing. However, they’re often misused and undervalued. A plethora of social media platforms exist, making the technical implementation and creative excellence across all of them a fine art. Numerous techniques are required to maximise the return from Google ads, Facebook ads, YouTube ads, Instagram ads and Twitter ads. And we’ll help you reach out to a corporate audience through LinkedIn ads, with business to business (B2B) marketing. 

How we can help with your Paid Social

Channel Selection

We partner closely with you to understand your business goals and social media advertising needs from the get-go. We unlock insights from these planning sessions to select the optimal advertising medium for your own campaigns. We’ll ensure a successful campaign, meeting those goals through YouTube videos, Facebook advertising, Instagram advertising, LinkedIn advertising, or Twitter advertising. Or, we’ll help you maximise user-generated content from reviews on your company Facebook page.

Technical Setup

We help implement the tech that powers your social media advertising campaigns, from tracking pixels to API connections.

Tracking setup

A key aspect of social media advertising is data. We need the correct data to make the right decisions for your social media marketing plan. We set up goal conversions and pull first-party data from your CRM.

Ad Formats

Social platforms create a playground for creative. Whether they’re photo ads, text ads, video ads, story ads, carousel ads, or slideshows – the abundance of social ads allows us to choose the perfect ad format for each channel to build brand awareness.

Dynamic Ads

We can show your target audience personalised product ads while they’re active on social networks. Social media ads are perfect to target LinkedIn, YouTube, Twitter, Instagram, and Facebook users based on previous online behaviours, actions, or interests. So how much does social media advertising cost? We’ve got a social media advertising solution for all budgets, from just a few dollars a day.

Leverage First-Party Data

We leverage your client data and use this to target customers with a specific social media ad campaign on any social media platform. Using this information, we can also target similar audiences to your existing clients across different social media advertising platforms, tailoring social ads based on their demographics.

Our Approach

1. Onboarding

We talk with you to build a strong understanding of your business, target market, and highest-value pages. This information helps us hone in on your top-ranking competitors and the best growth opportunities.

2. Actioning

We use the brand knowledge from your onboarding and research from industry leaders in your niche to identify the right social media platforms, select the right creatives, and target the relevant audience with your new paid social media ad campaigns.

You may want to encourage people to communicate with you through Facebook Messenger ads, advertise a new line through Instagram stories ads, or deliver a compelling message through a Facebook ad or YouTube video ad. Perhaps you’re looking to increase engagement through a new high-quality blog post. Whichever advertising platform you choose, we’ll create ads that drive results.

3. Reporting

We provide regular, transparent social media performance reporting on traffic conversions at the end of the funnel and how this feeds new visitors at the top of the funnel. In addition, we offer feedback and communication via calls, emails, face-to-face meetings, or any video conferencing system you prefer.

What’s the Search Republic difference?

As a digital marketing agency, your success is our success. You tap into over 15 years of social media management experience when you join us. Our commitment to building and nurturing proven partnerships means we’ve helped our partners to boost their presence on social advertising platforms, drive engagement, generate leads, and increase traffic and conversions every year they work with us.

Many of our high-profile partners have worked with us for over five years, some over nine years. We tailor your own strategy to the unique goals of your business – whether it’s lead generation to build out an existing local audience or to expand reach to different countries. We’re Kiwi-based but have worked with our partners to improve social media geo-targeting worldwide, growing traffic in numerous overseas markets.

We helped build Online Republic (now known as GoSee) from the ground up – the biggest provider of cars and motorhomes in the universe. Our clients partner with us for long-term growth, with five years being the current average.

Hear what our partners have to say about us

It’s easy to wow an audience with innovative promises about paid ads through social media marketing. But here at Search Republic, we care about results. Check out testimonials from clients on the other end of our wonderful partnerships, and discover how Search Republic’s paid social services have shaped their success.

Gareth Poley

Head of Marketing – TRAFFIC 

Traffic has seen significant global growth since partnering with Search Republic, with 63 franchises joining them in the past year. Gareth Poley, Head of Marketing, sees us as an extension of his team. With multiple aspects of the business requiring growth, he claims Search Republic has not only been able to manage such scale and complexity but has stayed consistently informative throughout the process. Discover more about why Gareth sees Traffic’s partnership with Search Republic as the most transparent agreement they have ever made.

What our clients say

Our Case Studies.

Read more about how we’ve grown our partnerships.

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Mitre 10

Mitre 10 needed an agency who were experts in Analytics and SEO, with the ability to manage a large and complex site migration.

Omega Rental Cars – Paid Search

Paid Search - Omega realised there was a huge, growing audience they hadn’t tapped into - online marketing.

NZ Safety Blackwoods

SEO - NZ Safety Blackwoods needed to establish a strong organic presence in the hugely competitive safety equipment market.

NZ Safety Blackwoods

Paid Search - to gain market share across online channels, NZ Safety Blackwoods realised they needed to take digital marketing seriously. 

Let us help you today!