Search Republic is a digital marketing agency and expert SEO company that knows what makes a website rank high on the Google search results page long-term.
Even if you don’t know where to begin, our search engine optimisation (SEO) marketing team partners with you to provide an in-depth optimisation of your website in alignment with your business goals.
We know all the SEO elements of what Google’s search engines look for in a high-ranking page, and we use this expertise to increase your online visibility, drive traffic to your website, and boost profits.

Our Expertise.

As an Auckland SEO company with over a decade of experience testing and honing websites for some of New Zealand’s biggest companies, we know you can never take Google’s search algorithm for granted.

With an effective SEO campaign in place, our SEO experts monitor every Google update to advise the best changes to keep your website ranking well. Plus, we’ll create content that targets relevant and long-tail keywords to help your business achieve first-page search results.

Search Republic can help implement strong organic SEO strategies that deliver proven search engine results. We’ve partnered with some of the most well-known and loved brands in New Zealand and performed in-depth keyword research to improve every aspect of their off-page and on-page optimisation.

How we can help with your SEO

SEO Audit

Do you want a detailed review of your website and the highest priority issues to fix first? A good SEO strategy begins with a deep dive into your industry to learn how to gain an edge on competitors. Our comprehensive SEO audit scores your site on all key aspects of on-page, off-page, and technical Search Engine Optimisation and reveals your best improvement opportunities.

Keyword Research

If your goal is increasing website traffic, you need to know your potential customers inside out – what they’re looking for, the phrases they’re using, and the questions they ask. Our local SEO strategy is to research and identify the top-converting terms related to your services and products. Using these target keywords and phrases will be invaluable in helping your content rank on the first page of Google Search Engine Results Pages (SERPs).

Keyword Insertions

Want engaging, well-written content that fits your brand tone and is irresistible to your target audience? Our content creators and SEO specialists create unique and well-crafted copy that captivates attention and includes relevant keywords, page titles, structural requirements, and appropriate anchor text. Our teams perform this complex content creation so well that you won’t notice the difference on-page, but you’ll see it loud and clear with more visitors to your online store and improved organic search rankings.

Technical SEO

When it comes to Search Engine Optimisation, it’s not just visible content that matters. Everything that goes on behind the scenes is essential too. We optimise your website structure, making it easier for Google and other search engine crawlers to digest and index your site so that your SEO optimised content can reach your target audience.


Your website establishes authority and improves in Google rankings when you earn links from other trustworthy sites. Our intensive link-building strategy involves engaging with relevant high-authority sites to ensure they link back to your own website. In addition, our SEO process includes researching potential third-party sites according to your niche and advising on opportunities to acquire more inbound links.

Site Migration

Are you rebranding but want to avoid losing the domain traffic you’ve worked so hard to build? We ensure link authority is carried over through our SEO campaigns when you make significant changes to your website content, design, or URL structure. In addition, our thorough site migration services including tracking, analysing problems, performing redirect mapping, and providing structure recommendations, are aimed at keeping your search engine visibility firmly intact.

Our Approach

1. Onboarding

Our Auckland SEO services begin by talking with you to build a strong understanding of your business, target audience, and highest-value pages. This information helps us focus our digital marketing strategy on your top-ranking competitors and the best growth opportunities to get you the results your business deserves.

2. Actioning

Our SEO team extensively researches competitive keywords and technical Search Engine Optimisation analysis based on your site needs. We then send SEO recommendations for you to implement – or if you prefer, we can help upload the changes directly to your CMS.

3. Reporting

Our SEO service includes regular transparent reporting on your organic search, traffic, and ranking progress, plus details about Google’s latest updates that affect your site. In addition, we’re the SEO business that will help you move forward, as we continuously offer feedback and communication via calls, emails, face-to-face meetings, or any conferencing system you prefer. 

What’s the Search Republic difference?

We treat every client as a partner, and their success is our success. As a results-driven SEO NZ agency, we have over 15 years of experience providing strong SEO services. Our commitment to building and nurturing proven partnerships means we have helped our partners snowball their organic rankings and online marketing results through SEO every year they work with us.

We tailor our Search Engine Optimisation services to unique client needs – and many of our high-profile clients have stayed with us for over five years. We’re a local business but have worked with sites targeting Google traffic worldwide. As a result, we have a proven track record of improving the organic online presence of New Zealand and international businesses in many overseas markets.

We helped build Online Republic (now known as GoSee) from the ground up – the biggest provider of cars and motorhomes in the universe. Our clients partner with us for long-term growthfive years is the current average.

Hear what our partners have to say about us

It’s easy to wow an audience with elaborate wording about SEO services in New Zealand. But here at Search Republic, we’re the SEO agency that cares about the results of your digital marketing campaigns.

Check out testimonials from clients on the other end of our wonderful partnerships, and discover how Search Republic’s SEO services have shaped their success.

Angela Hallberg

Marketing Manager – Index Tourism Group

Index Tourism Group has not looked back since partnering with Search Republic. Valuing our constant and immediate recommendations in response to changes within Google, Marketing Manager Angela Hallberg says that Search Republic understands the ongoing nature of this process. Not only do we get results, but we facilitate an easy, flexible, and effective working relationship. Hear Angela talk about how Search Republic’s in-depth industry knowledge is resulting in significant gains and improvement for the company.

Our Case Studies.

Read more about how we’ve grown our partnerships.


Mitre 10 – SEO

Mitre 10 needed an agency who were experts in Analytics and SEO, with the ability to manage a large and complex site migration.

NZ Safety Blackwoods – SEO

SEO - NZ Safety Blackwoods needed to establish a strong organic presence in the hugely competitive safety equipment market.

Skyline Enterprises – SEO

Search Republic were the perfect fit to understand Skyline’s target audience and get the right message across in organic search.

Plumbing Plus – SEO

Search Republic was tasked with enhancing organic presence for Plumbing Plus through increasing traffic, leads, and sales.

Let us help you today!