Social Media Marketing Agency Auckland
Build business results through effective social media campaign management.
Get your social media ads in front of potential customers.
Paid social media marketing campaigns have become a part of everyday digital marketing strategy, but they’re often misused and undervalued. Because many social media platforms exist, technical implementation across all of them is a fine art.
Different techniques are required to maximise the return from Google ads, Meta Ads (Facebook and Instagram), YouTube ads, and X ads. Partnering with a social media agency that understands the unique formulas of each platform can help you get the most out of your ads.
Using the proper technical setup and targeting, we’ll help you reach potential customers and optimise your ad spend for the best return on investment. Contact us to learn how we can help you increase brand awareness, drive website traffic, and gain more sales.
Our social media marketing services.
YouTube video ads
Get your video ads in front of potential customers on YouTube. As part of our Google Ads services, we manage YouTube ad campaigns targeted towards In-Market, Affinity or Custom Audiences.
Meta Ads (Facebook & Instagram)
Facebook and Instagram are the two most popular social media apps in New Zealand, with millions of active users monthly. Our Meta Ads management services help you reach the segment of this user base that matches your target market, as well as lookalike audiences.
LinkedIn Ads
Does your company provide services or products to other businesses? LinkedIn is the best B2B social media marketing platform. Reach industry professionals through their feed or contact them directly with personalised message ads.
X Ads (Twitter), TikTok Ads, Pinterest Ads
Our team are experts in ads across all social platforms including X (Twitter), TikTok and Pinterest. We can provide recommendations on how to best split your media spend across all relevant platforms based on your marketing budget and objective.
How we approach social media advertising.
Channel selection
We partner closely with you to understand your business goals from the get-go. Using insights from these planning sessions, we help you select the right platforms for your digital marketing campaigns. You’ll have a dedicated account manager handling all your PPC and social platforms.
Technical setup
We help implement the tech that powers your social media advertising campaigns, from tracking pixels to API connections. We set up goal conversions and use first-party data from your CRM, using this to target the right audience with specific social media ad campaigns.
Campaign creation
We create ad campaigns that work around your creative. Whether you want your target audience to see image ads, text ads, video ads, story ads, carousel ads, or slideshows, the abundance of ad formats lets us build the perfect campaign to support your social media marketing strategy.
Campaign optimisation
We ensure your advertising spend is used efficiently through regular campaign optimisation. This includes reviewing ongoing campaign data to identify what’s working best, updating ad copy, audience targeting, and bid budgets as needed.
Reporting
We provide transparent performance reporting on end-of-funnel traffic conversions and how our social media campaigns feed potential customers at the top of the funnel. We offer feedback and communication via calls, emails, face-to-face meetings, or any video conferencing system you prefer.
Get real business outcomes when you partner with our social media agency in Auckland.
Tap into over 15 years of social media management experience when you connect with Search Republic. Our commitment to building and nurturing long-term partnerships means we’ve helped our clients boost their presence on social media platforms, drive engagement, generate leads, and increase traffic and conversions every year they work with us.
Many of our high-profile partners have worked with us for over five years, some for over nine. We successfully managed ad campaigns for Online Republic (now known as Webjet NZ), the biggest global provider of cars and motorhomes.
We tailor your social media strategy to the unique goals of your business – whether it’s lead generation to build out an existing local audience or expanding reach to different countries. We’re a Kiwi-based team and have worked with New Zealand businesses to improve social media strategy geo-targeting worldwide, while also driving business growth in numerous overseas markets.
Frequently asked questions about our social media ad management services
What does a social media marketing agency do?
As a social media advertising agency, we focus on ad campaign management. This covers technical setup, audience targeting, campaign creation, and campaign optimisation.
We use data and performance insights to determine the best strategy and targeting approach. We aim to maximise your ROI and help achieve your business objectives, whether that’s driving e-commerce sales, generating leads, or simply building brand awareness.
The benefit of working with an agency is that we’ve built up our expertise after years of working on social media campaigns. That means we can advise you on which channels are most suitable for your business, target specific demographics who will care about your business, and help you get the most out of your money.
How much do social media ads cost?
Social media ads are pay-per-click (PPC) or pay-per-view (PPV), depending on the ad format. You can set a maximum budget per click or view, so they can cost as little as a few dollars per day.
Which social media platform should I choose?
Each social media platform has a slightly different audience. Here’s some insight into choosing the right platform to promote your business:
- YouTube: Ideal for reaching broad audiences with video content.
- Facebook: Best for wide reach and detailed audience targeting.
- Instagram: Suited to visually driven brands looking to engage younger audiences.
- LinkedIn: The go-to platform for B2B advertising and professional audiences.
- TikTok: For brands wanting to reach younger audiences with short-form video content.
- X (Twitter): Display in-feed and auto-scroll video ads to a highly active audience.
- Pinterest: For inspiration-led discovery in areas like retail, lifestyle, travel, and home.
When you partner with Search Republic as your social media marketing company, we’ll help you choose the most suitable channels for your business. Contact us today for more information.