Guide to the new Google Search Console Generative AI features report
Google Search Console’s new Generative AI Features report lets users see impression counts from AI Mode & Overviews. Learn some tips & tricks!
What Google UCP (Universal Commerce Protocol) means for ecommerce businesses
Universal Commerce Protocol is a new agentic shopping standard developed by Google & other industry leaders. Learn why it matters for ecommerce businesses.
ChatGPT advertising is here. What should search marketers do now?
ChatGPT ads are now active in New Zealand. Our insights on what this means for the future of paid search advertising.
ChatGPT Ads Now Live in US: What this Means for Advertisers (and Google)
ChatGPT has just introduced ads in the US. Discover what this means for digital marketing. Learn how ads will appear and why they impact your business.
Generative AI in digital marketing is reshaping search. Is your brand ready?
Generative AI is impacting the way users search. Learn what this means for your brand and how to stay visible in the evolving digital marketing landscape.
AI Overviews – A mid-2024 deep dive
Google Search is transforming with the rise of AI Overviews powered by Gemini. These AI-generated summaries are increasingly prominent in search results in New Zealand. Learn how generative AI is…
Google Unveils New AI-Powered Search Engine
Traditional Google search presents a list of results and links, but SGE takes search to a whole new level – using generative AI to answer your searches at the very…