Insights

Check out our latest articles on digital marketing trends, Google news, and paid and organic search tips.

Writing Great Text Ads – Tips & Best Practices

Writing Great Text Ads - Tips & Best Practices: Learn how to craft effective Google ads that grab a user’s eye, explain your service clearly, and invite them to click.

Google Image Extensions – 2020 Beta Trial

Discover how Google Ads image extensions can help you better engage with shoppers, grow online sales, and drive ad performance.

Google Analytics 4 – Your Questions Answered

Get familiar with the interface of GA4. It’s important to note that Universal Analytics data cannot be migrated into GA4 – so, the sooner you set up GA4 to collect…

SEO Featured Snippets – How to Rank for Position One

A featured snippet is a 'rich result' at the top of a Google SERP. Snippets can appear as lists, tables or text boxes and may include an image from a…