Company: Plumbing Plus
Dates: Between 2016 and 2021
The Challenge
Plumbing plus had invested a lot of money into building their website. In late 2016 however, they realised that the site wasn’t delivering the level of organic traffic they had anticipated.
With many large plumbing groups dominating the space, Plumbing Plus needed to make some big changes to improve its online position.
Search Republic was tasked with enhancing the website’s organic presence through increasing traffic, leads, and sales with Search Engine Optimisation.
The Search Republic Difference
- With the Christmas period fast approaching, Search Republic undertook a detailed SEO audit of the website. This generated a prioritised roadmap of technical, onsite, and offsite optimisation tasks to implement.
- We used the audit to identify and implement some quick technical fixes, ramping up traffic within the first few months in time for the pre-Christmas renovation rush.
- Using Search Republic’s proprietary SEO processes, we were able to identify significant content opportunities around high-ranking plumbing industry keywords.
- Our content creation team assisted Plumbing Plus in expanding the content around all of their plumbing products and services.
- Search Republic didn’t ever sit back to admire our success. Instead we continued to optimise the site and increase traffic, implementing a broad range of SEO projects to identify new opportunities for improvement and foster continual growth.
Search Republic drove a 1000%
increase in organic traffic
The Results
- Within the first 2 months organic traffic doubled.
- Between 2016 and 2021, Plumbing Plus’s organic traffic increased by over 1000%.
- Between 2016 and 2021, Plumbing Plus’s organic leads increased by over 500%.
- Highly searched plumbing related keywords such as “bathroom supplies” moved from being on Google’s pages two and three to holding the first, second, or third positions on page one.
What our clients say
It's been great to work with Search Republic on both short and long term campaigns. They have a team of experts who can pick up a brief and help you execute to the highest level. I've enjoyed their can-do attitude and being able to continuously improve the performance of precious ad dollars.
Search Republic are one of the better companies I've worked with. Usually we're not a fan of outsourcing work but it is hard to compete with the digital skills of SR. Brad, Karl, Isaac are not only shareholders, they're also deeply involved in the work SR do. If you've got a need for digital marketing or SEO check these guys out first.
Brad and his team at Search Republic have been fantastic. They are incredibly professional and have added significant value. I highly recommend their services!
Search Republic is a specialist in Google Search and SEO and as such know and understand their product very well. Often agencies that dabble in Search and SEO and don't do it well. It is a science with ever moving goal posts and its single focus means Search Republic is right on top of how to get the best results.
Search Republic has provided excellent service in managing Google ads for Wintec for several years. No matter the account manager, the responsiveness and customer service was always A+.
The team at Search Republic are a pleasure to work with, and are a great support to the Skyline Enterprises businesses. Proactive communication, a sound understanding of our businesses and target markets, and incredible knowledge of search engine algorithms are among the attributes that make Search Republic our very valuable partner in organic SEO and PPC advertising. We highly recommended their services to anyone - SME to large enterprise.
Awesome team to work with. Search Republic helped us to bring our business to new heights. The team has excellent analytical skills and is absolutely result oriented. It is always a pleasure to work with Search Republic. Life Com Ltd.
Have worked with these guys for years now. It's great to see a good kiwi success story showing passion, smarts and integrity. Looking forward to many more years of partnership.
Search Republic know their stuff! We chose Search Republic as our agency's preferred Adwords partner after a rigorous hunt for the right fit, and we have not been disappointed. Great people with a great service ethic, they go above and beyond expectations to deliver great results.
Love working with the team at Search Republic who provide professional and quality SEO work. It's always a treat to visit their office too - great coffee and friendly smiles.
After 3 different agencies I think I've found someone who is making a difference. If you're feeling disillusioned with your digital campaign/s - I'd suggest you give SR a call.
We have worked with Search Republic for at least two years now and they have helped us to grow our organic traffic and implement new strategies through SEM to get more targeted traffic to our website.
The team at Search Republic have delivered on all their promises and continue to be a great company to work with. We are very satisfied with the revenue growth they have helped us deliver, their responsiveness to our queries and their focus on continuous improvement of our SEO and SEM results.
We love working with Search Republic. They go a long way to demystifying the complex world of SEO. And we now feature at or near the top of page 1 every time!
We were grateful to be personally referred to Search Republic and in a world where every company is bidding for your SEO and Adwords dollar they were refreshing. Great personalities and clear and thorough reporting make for easy monitoring of our SEO and Adwords services. We are glad to have them onboard as our online partners.
We have been working with Brad, Isreal and the team for a year now, and have seen significant growth in both SEO development and wiser spending on Google Adwords. We had no idea what potential there could be if we moved companies, and after seeing our growth in on-line leads we have not being disappointed. I can only recommend their services
Search republic have been a fantastic asset to our team at Mr Blinds. We are a small to medium sized company operating in a very competitive space so needed visibility and assistance maximising our SEO. They spent considerable time tidying up and undoing another companies poor efforts and have then concentrated on progressing us forward.
The SR team have been great to work with, and are the perfect partners for the NZ Fine Touring businesses. They understood our businesses and our different global markets. Great communicators and very strong in finding positive returns on our investment. A very valuable partner in PPC and organic SEO advertising
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